Business 101 states that it costs more to acquire a new customer than to retain an existing one. But how do ecommerce merchants drive loyalty? Read the full article to find out.
You’ve probably heard or seen the letters NFT over the last few months, but may not fully understand what they are, and why your brand should care. In this article, we'll explore the NFT landscape, explain why they're becoming such an important part of the digital landscape, and how brands are getting involved.